About

About

An author who loves the business backend of publishing. Yes, really.

I’m Pia. I write urban fantasy as P.S. Newman, and for ten years I’ve run the business side of other people’s businesses. Now I do it for authors: everything that happens Behind Your Book.

usually with a book within reach

reading break, obviously

The business half

I spent ten years as a freelance virtual assistant and business admin, mostly for ecommerce clients. I set up the systems nobody else wanted to touch: email tools, automations, the processes that keep a small business running while its owner does the real work.

Before that, I was a project manager for six years at a German car company, after a degree in economics. So yes, your numbers are in good hands.

The author half

I self-published my urban fantasy novel Nightmare City, now with more than 100 reviews on Amazon and Goodreads, plus several novellas and a Christmas short story collection.

I know what it’s like to have a list that should be working for you, and a business side that keeps pulling you away from the writing. Behind Your Book is where the two halves meet.

How I work

Four promises, in writing.

No. 1

I do the work myself

Nothing is farmed out. The person you talk to is the person working in your accounts.

No. 2

I build for readers, not shoppers

An author newsletter isn’t a sales channel with a book attached. It’s where readers stay close between books, and I build it that way.

No. 3

Your words stay yours

AI never touches your writing. Anything I write for you, like a welcome sequence, you edit before it goes anywhere.

No. 4

Everything stays in your hands

I work inside your accounts, document every step, and remove my access at handover. Your list is never mine.

and I answer emails like a human

A few more things

  • I’m half-German, half-English and now live in beautiful Cape Town, South Africa.
  • I spent years as a digital nomad, so time zones don’t scare me.
  • Three of my favorite authors: Ilona Andrews, V.E. Schwab, Pierce Brown.
  • German author writing in English? Ich spreche auch Deutsch.

Pia

Let’s talk about the business Behind Your Book

A free 30-minute call. No pitch deck, just an honest look at what you have.